This webinar put on by Leanplum looks to inform attendees on the implications of GDPR. Having a header of the EU flag and a short paragraph describing the webinar does just enough to get the job done. static1.squarespace.com. I hope you have found some examples here that you can use for inspiration – good luck, and I hope that your event is amazing! We all know that event marketing is never easy, though: you have to plan everything in advance and put together an effective communication strategy to coordinate your attendees. Email Marketing. Understanding the impact of emails based on characteristics as opposed to labeling all of them as “good” is a much more effective way to come up with a personalized strategy that aligns with your objectives and email segmentation. I like the way that the key information is in its own column, making it easy to digest. And there you are! Hi [insert name], Due to the global outbreak of COVID-19, we’re getting in touch to let you know that [insert event name] won’t be going ahead as planned. Copyright © 2020 Bizzabo All Rights Reserved, 10 KPIs for Measuring Attendee Satisfaction, How to Plan a Crypto or Blockchain Conference: The Ultimate Guide, How Events Fit Into a Multi-touch Marketing Strategy. This will help justify the costs not only to themselves, but to their managers as well. In 2017, 269 billion emails were sent and received every single day. You must be present at the venue within ____ (timings of the event) and you must know that a event is a _____ (genre of the party such as casual/formal) party. For example, showcase the speakers on your conference, adding a quick bio or info, including the subject they specialize in. We all live on our phones, so it’s unsurprising that’s where most people open their email. Event invitation email templates & examples, 50% of marketers personalize their emails, Email Segmentation for Event Marketing Campaigns, https://reallygoodemails.com/emails/registration-is-now-open-for-next-19/, https://reallygoodemails.com/emails/youre-invited-to-facebook-community-boost-greenville, https://reallygoodemails.com/emails/havaianas-invites-you-to-its-samba-in-paris-event/, https://reallygoodemails.com/emails/what-if-you-could-launch-products-12x-faster/, https://reallygoodemails.com/emails/your-invitation-to-new-starbucks-happy-hour/, https://reallygoodemails.com/emails/get-up-close-with-amy-grant-in-alaska/, https://reallygoodemails.com/emails/invitation-lig-meeting/, https://reallygoodemails.com/emails/last-call-zoom-webinar-basics/, https://reallygoodemails.com/emails/countdown-to-synapse-last-week-to-save-on-tickets/, https://www.pinterest.de/pin/292171094578286342/, https://reallygoodemails.com/emails/gdpr-are-you-ready-the-countdown-begins/, https://reallygoodemails.com/emails/mark-your-calendar/, https://reallygoodemails.com/emails/git-merge-2018-call-for-proposals-and-tickets/, https://reallygoodemails.com/emails/all-the-dreamforce-excitement-is-coming-right-to-you/. PDF; Size: 64 KB. 2) Event Stack Webinar Series: Multiple Buttons - One Action. Key takeaway: Cut to the point and your invitees will love you for it. If you need some help in differentiating segments for whom you should send different invitations, check out our article: Email Segmentation for Event Marketing Campaigns. This webinar put on by Leanplum looks to inform attendees on the implications of GDPR. Maintaining a simple design while still conveying all necessary information is the right balance to strike. Program information and details, 3. Read more about Max, Copyright © The sooner the reader knows what’s in it for them, the faster they will decide whether or not they want to end. Instead of creating urgency through straightforward text, the email does so through humor. And if you’re building your emails yourself, be sure to check out this email design guide to stay up to date with the latest email design best practices. Editor’s note: Other studies have argued that out of all online marketing channels, email marketing has the highest ROI. This webinar invitation email uses a nice blend of everything we’ve learned above: the images are pleasant, the copy offer a concise outline, and the key information is clear and easy to identify. Make sure you create beautiful images that are going to impress your recipient. You can find them here. Doing so will drive action more quickly and effectively. It’s focused around a key graphic and you can get a good idea about the event at just a glance! According to a study done by Syndacast, simply having the word “video” in the email subject line increased click-through rates by 65%. Professional Email Examples; Thank-You Email Examples & Samples; People these days are always finding ways on how they can make their life easier. More info. This webinar invitation stands out because of its unique branded logo. Use this to your advantage by personally inviting attendees, especially if you’re able to have one of your well-known speaker to do so. Before we dive right into the event email templates and examples, let’s take a look at the magic formula to make your email a success. Most catchy, attention-grabbing corporate meeting invitations have some things in common. 2) Livefront Augmented Reality Demo: Less is More. Key Takeaway: Let readers know what they would be missing out on if they don’t attend by embedding previous event videos and images within the email. All need proper registrations and reminders. Now check out these 6 event email examples (from businesses that send the best event marketing emails). Mention previous events if they were a success – e.g., throw in how many people have visited you in the past. Event Marketing. I love that fact all of the key information is given to the reader right away. This invitation email for Opticon, a conference on digital experience optimization, keeps the aesthetic clear and simple with two bright blue CTA buttons sandwiching the text. The short answer: there is no such thing. This example event is thrown at a person’s house – they don’t need to get too crazy! 6 Discount Offer Email. 3 Lead Magnet Follow-Up Email. From design to tone, these examples show how thinking outside of the box can prove successful when crafting an event invitation email. PDF; Size: 43 KB. Not all emails are meant to be catchy and colorful. Event Invite Email Example. For more tips, check out these 20 event email marketing examples or click the button below to download a comprehensive guide. While they give the date and time of the event, they leave out the location and specific details of the event to induce a sense of curiosity within the reader. Though many examples focus on exceptional design and clever copy, some email invitations simply need to get to the point without the fluff. 5 Testimonial/Review Request Email. Initial event email – Use social proof (like Shillington Education) Initial event email – Solve a burning problem (like Listrak) Initial event email – Make your benefits too good to ignore (like Sumo) Non-opener reminder email – Create urgency … In promoting their conference Conex, Uberflip chose to use vibrant visual elements to convey the information as opposed to relying heavily on text. Key takeaway: Be sure to articulate the intent and value of your event to make life simpler for your invitee. Percolate is a content marketing platform that was looking to promote their annual conference, Transition, by having a ping-pong party the day before the event. 6 Excellent Examples of Event Emails Done Right. Key Takeaway: Withhold certain information from the reader to make them want more information, nudging them closer to the CTA button. This email invitation example is great fun. Simple design and straightforward messaging are what make an email memorable. : If the resources are available, create a customized GIF that goes well with the message to keep the email invitation completely on brand. There should be at least 4 reminder emails in a sequence. What will the audience gain from the event, 2. HubSpot’s INBOUND achieved this perfectly by using a gif of the now infamous Robert Kelly BBC interview. Event invitations are an extension of your event brand. Key Takeaway: Email is not all about text. How do you create the perfect email? Use your design abilities to make sure that the copy of your email is broken up appropriately. Key takeaway: If you need to use visuals, go for it! This is particularly true when the topic of the event requires a more serious tone. Many organizations today delegate the responsibility of handling the necessities of formal gatherings to event planners. Havaianas is a quirky clothing brand that’s all about color and fun. However writing clearly and professionally is actually a skill. It’s a great example of how to use graphics in your emails. If any of those services are laid out, you have every right to file a lawsuit. The following emails do an exceptional job of maintaining simplicity in both visual and text to have maximum impact on the reader. hbspt.cta._relativeUrls=true;hbspt.cta.load(318095, '5e8a856c-bc49-4cf5-a542-d88e9aab10d4', {}); 2) typecast Webinar - Branding Beyond Design. To navigate this list, click on a category below to be brought to examples that illustrate that particular trait. DOC; Size: 3 KB. This creates an effortless feel. At a minimum, you will want to include the following pieces of information: You should also think of any other important information about your event. As you can see, the email places a big emphasis on sharing details about the agenda. You can include the announcement in an exiting email (like a newsletter) or send a separate email dedicated to the announcement. No need for colorful banners or eye-catching visuals. In this email, you thank your guests for coming to your event and also ask them for feedback in order to make future events even better the next time. Event invitation emails are an extension of your. Your event email invitations should be drawing insane crowds. The email uses a nice mixture of beautiful imagery, encouraging copy, and trendy design to put together an inspiring email. All you have to do now is to insert your own images and photos of the speakers, edit the date and topic of the meeting. These three emails use video in different ways to keep the reader engaged. No wonder that Google – one of the world’s most successful companies – knows how to put together a stunning event invitation email. Those sections are used to good effect, and they help to feed the sense of humor. It is not a surprise that video is an often used medium in event invitation emails. 2) AWS re:INVENT: Recapturing The Experience. File Format. You have two options when it comes to announcing events via email. The email does a great job of creating a sense of urgency and offering a direct CTA while also offering supplementary information to get recipients excited about the event. The video does not always have to directly relate to inviting people to the event. No need for colorful banners or eye-catching visuals. As you can see, they start by mentioning the area of the new location and follow-up by showing an image that helps their fans refresh their memory regarding all the store locations. aubmc.org. The header image spotlights the conference speaker while each of the four icons in the latter half of the email offer a different call-to-action. It’s a compelling outline of what to expect and it takes just one moment to read. this invitation shows that invitations don’t have to be super fancy depending Writing a great Event Manager cover letter is an important step in your job search journey. It can actually be funny. Job Email Example. Details. Readers will appreciate transparency when it comes to ticket pricing. 3) Facebook Developer Conference - Subtle Yet Startling. Examples Of Effective Corporate Event Invitation Emails We bet there are not too many email invitations in your inbox you can visualize without peeking if we ask you to. The email itself has very little information about the event besides the date and location. 1) ANA Masters of Marketing Conference: Personal Invitations from Reputable Speakers. To help justify these costs to attendees, the event team at MozCon decided to create a ticket breakdown to illustrate exactly how their dollars were being put towards the event. Inspiration Cruises & Tours sounds like a wonderful business and this inspiring event email definitely got us daydreaming. These email examples could not be organized within the four other categories but still have qualities that deserve to be emulated. All you’ll have to do next is click send! One such tactic of persuasion is to justify the costs. Here are some extraordinary event invitation email examples to help you make your layout: Sprout Social: GroupHigh: Neil Patel: HubSpot: Campaign Monitor: Litmus: Sumo: The blue buttons and colorful Opticon logo against the all white background makes the invitation feel clean. Quick tip before we get … This email is in line with previous examples of simplicity and fantastic design but this one particularly stands out because the customized GIF is directly relevant to the event. This list of examples thoroughly breaks down the email marketing tactics that companies use to effectively supplement their overall event strategy.. And when it comes to communication, they would do whatever it takes just to communicate more easily and without hassle. The email is very easy to skim, as the design has been broken it up into smaller sections. To learn even more about email marketing best practices for live events, check out the Secret Science of Email Marketing ebook. Thus, a focus in all event invitations should be to clearly explain exactly what the reader will get out of the event if they attend. Personalization is very important when it comes to marketing and can offer you a quick win. Zoom is gathering an impressive reputation as one of the world’s leading online conferencing tools. This is particularly true when the topic of the event requires a more serious tone. Key takeaway: Don’t be afraid to dispatch very concise and accurate event invitation emails to save the time of your recipients. Simple in message are successful in grabbing the reader will get your recipients via email audience... 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